Effortless IVF

Half the Cost.  All the Success.™

Learn about the effortless IVF® solution

Schedule an Appointment

We offer online patient registration to streamline your treatment process.

Realize Your Dreams of a Family at a Fraction of the Cost

The effortless IVF® solution is a revolutionary assisted reproductive technology treatment that has the potential to change millions of patients' lives. This treatment greatly reduces costs and has success rates comparable to traditional IVF (read more.)  Traditional in vitro fertilization (IVF) treatments are expensive and often require more than one cycle, which multiplies financial costs significantly. A majority of these costs include lab work, personnel, medications, and doctor visits. We are able to bypass a majority of these expenses with the effortless IVF process at our Dallas/Fort Worth, TX, location.

More Accessible, Affordable and Natural

With fewer ultrasounds, office appointments, and medications, the cost of the effortless IVF solution can be 50% less than traditional IVF, with comparable success rates.

The effortless IVF Procedure

The effortless IVF procedure is performed in a manner similar to that of traditional IVF. However, the eggs and sperm are placed in an INVOcell, which is then inserted into the vagina. After the five-day incubation period, the healthy embryos are transferred to the uterus for implantation. The effortless IVF process eliminates much of the lab work and many of the doctor visits associated with traditional IVF, enabling us to offer this treatment at a greatly reduced cost. In addition, patients undergo minimal monitoring and fewer sonograms and blood tests with our simplified procedure, thereby reducing the time they must take out of their busy schedules.

Fertility for Everybody

Our mission is to increase access to fertility care by providing the lowest priced and most effective treatments available.

Are You a Candidate for effortless IVF?

Due to fewer appointments, it allows patients who do not live near a fertility center to undergo IVF treatment.

May be beneficial for males with low sperm count, low sperm motility, and a higher percentage of abnormally-shaped sperm.

Women with blocked or damaged fallopian tubes, prior tubal ligation or removal of a tube or tubes.

Women with normal to high egg counts.

Women up to age 45, weigh less than 190 pounds and a BMI less than 35.

Couples who have unexplained infertility.

Some patients aren’t good candidates for effortless IVF, including those suffering from severe male factor infertility and women with very low levels of anti-mullerian hormone (AMH).

Read more to see if effortless IVF is right for you.

Affordable Fertility Care

Complete Cycle


  Mock embryo transfer
  IVF monitoring / sonography
  Egg retrieval procedure
  Anesthesia (board certified anesthesiologist)
  Sperm processing
  Embryology services
  Embryo transfer
  Freezing of extra embryos
  6 months embryo storage
  Pregnancy test
  Physician consultation after cycle

Pre-Cycle Testing Bundle


  New Patient consultation
  AMH blood testing series (2 or 3)
  Hysterosalpingogram (HSG)
  Computer Assisted Semen Analysis (2)
  Hysteroscopy (office)
  Physician consultation after testing

We have our bundle of joy thanks to the effortless IVF team.
View More Testimonials

Our Exclusive Services 

Our office focuses exclusively on the effortless IVF treatment, only offering services that are directly related to the effortless IVF cycle. We can perform all of the necessary testings for a pre-cycle evaluation and the procedures involved with an effortless IVF cycle, but we do not offer any general obstetrics and gynecology (OB/GYN) or emergency services. Conditions such as ectopic pregnancy, miscarriage, nausea, and vomiting may result from this treatment but will require the attention of the patient's OB/GYN. Our patients are encouraged to keep up with their regular visits to their primary care physicians while undergoing the effortless IVF treatment. 

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Fort Worth Office

1250 8th Ave
Ste 365
Fort Worth, TX 76104

Open Today 8:00am - 5:00pm

Fax: (817) 927-7919. Please note that office hours are occasionally subject to change.

More Info Directions Phone: (972) 661-9544

Fax: (817) 927-7919

Bedford Office

1701 Park Place Ave
Bedford, TX 76022

Open Today 8:00am - 5:00pm

Please note that weekend hours are available only for patients currently undergoing treatment. Office hours are occasionally subject to change.

More Info Directions Phone: (972) 661-9544

Fax: (817) 267-0522